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Sweet Swag Awaits: Register Now for Shiver in the River

November 29, 2016 · 0 minute read

unnamedHey, programming note from our friends at Keep Virginia Beautiful: Early bird registration for the popular Shiver in the River ends tomorrow. What are you missing out on by not registering now for Richmond’s most epic polar plunge? How about the chance to win an overnight stay at the Hilton in downtown Richmond on either Friday or Saturday of Shiver weekend (January 28, 2017), a $50 gift card at Hilton’s new 1885 Cafe & Market, and a $50 gift card to Penny Lane Pub. Pretty sweet swag, I’d say.

In other news, KVB’s Mike Baum tells me the 5K that precedes the Shiver will incorporate the T. Tyler Potterfield Memorial Bridge (a.k.a. the T-Pot Bridge), which Brown’s Island and Manchester. The exact route hasn’t been mapped yet, he said, but it should be the first race in Richmond to include the gleaming new pedestrian bridge (which opens this Friday night at 6 p.m.).

Click here for more on Shiver in the River and to sneak in under the wire for early bird registration.